The history of the Gervasoni brand: design, craftsmanship and innovation

The iconic products and furniture collections of Gervasoni

During its long history, Gervasoni has created numerous iconic products that represent the perfect balance between craftsmanship and contemporary design. As such, we have compiled a small summary of what have been the products and collections that have left their mark in the history of contemporary design.

Ghost collection: minimal style meets comfort

This series of sofas, armchairs and beds è perhaps the brand's most famous. Designed by Paola Navone, the Ghost è collection features a minimalist aesthetic and clean lines, with removable covers that give the furniture a relaxed and cozy look. Ghost sofas are much loved for their comfort and versatility, easily adaptable to any type of environment, from the most modern to the most classic.

Gray Armchair: past and present in perfect harmony

Speaking of the Gray collection, this armchair represents the perfect mix between past and present. With a wooden structure that recalls classic shapes, it is reinterpreted in a contemporary key thanks to simple lines and refined details. Its elegance and comfort make it ideal for any living environment.

InOut Collection: outdoor design

Designed for outdoor spaces, but also perfect for interiors, the InOut collection includes sofas, chairs, tables and armchairs with simple shapes but with great visual impact. Made with materials resistant to atmospheric agents such as aluminum, teak and ceramic, the pieces of the InOut collection stand out for their ability to create a relaxed and welcoming atmosphere, typical of contemporary outdoor living.

The collaborations that have made Gervasoni a top furniture brand

One of the distinctive aspects of Gervasoni is the ability to collaborate with some of the best designers at an international level. These partnerships have helped define the creative DNA of the company, adding value to the collections and keeping alive the innovative spirit that distinguishes the brand.

• Paola Navone: the most important and long-lasting collaboration is certainly the one with Paola Navone, one of the leading figures in the world of contemporary design. Since 1998, Navone has served as artistic director of Gervasoni and has helped develop iconic collections such as Ghost, InOut and Gray. With his eclectic and cosmopolitan approach, he has brought a new creative vision to the company, capable of blending different cultural influences with a modern and sophisticated aesthetic.
• Michael Sodeau: British designer Michael Sodeau has collaborated with Gervasoni to create collections that combine innovative materials with simple and refined design. His creations for the brand are characterized by a search for functionality and simplicity, while maintaining a high level of elegance and attention to detail. An example is represented by the Bolla collection, which features poufs, coffee tables and floor lamps made of natural woven wicker, mélange or lacquered.
• Francesco Meda: this collaboration has proved particularly significant, as it has allowed the contemporary aesthetics of Meda to be fused with the artisanal know-how and attention to materials that distinguish Gervasoni. An iconic example of this collaboration is the Mediterraneo collection, which includes seats and tables, where one can appreciate the search for harmonious shapes and the use of tactile textures that invite interaction. Meda's design, in fact, aims to create objects that are not only aesthetically pleasing, but also functional and comfortable.

A commitment to sustainability

In addition to design, Gervasoni stands out for its commitment to sustainability. The company has adopted an environmentally responsible approach in all stages of production, with particular attention to the choice of materials and respect for the environment. The products are made with wood from certified forests, and the company uses water-based paints and production systems that minimize environmental impact.

Gervasoni has demonstrated that it is possible to combine high-level design and sustainability, while maintaining a high quality standard. This commitment to ecology and artisan quality has made the brand a point of reference not only for interior design, but also for those looking for sustainable furniture without sacrificing style.

Gervasoni is a brand that has kept the Italian artisan tradition alive, evolving and adapting to market changes and new design trends. Thanks to prestigious collaborations and a constant search for innovation, the company continues to be an icon in the world of furniture, capable of offering unique, sustainable products with a great aesthetic impact. Exploring its collections, it is possible to discover pieces that go beyond simple furniture, becoming true elements of character and personality for every environment.