Cassina Living Giò Ponti SHOWROOM AFFAIRS

The history of Cassina

The Cassina brand embodies timeless elegance in the world of interior design. Founded in 1927 in Meda, Italy, by Cesare and Umberto Cassina, the company quickly gained a reputation for its meticulous attention to detail and its constant pursuit of innovation. Over the years, Cassina has been able to maintain a balance between tradition and modernity, collaborating with some of the most great designers in the world. His commitment to quality craftsmanship and sustainable production is evident in each piece, which exudes an aura of sophistication and prestige.

Iconic models and designers

Among the brand's iconic masterpieces, the LC4 Chaise Longue armchair stands out, designed by Le Corbusier, Pierre Jeanneret and Charlotte Perriand. This revolutionary piece, with its sinuous shape and ergonomic structure, remains a symbol of timeless comfort and style. Other famous models include the Superleggera chair by Gio Ponti, an icon of lightness and refinement, and the Maralunga sofa by Vico Magistretti, with its modular and welcoming design. Cassina has also collaborated with world-famous contemporary designers, such as Philippe Starck and Patricia Urquiola, who have enriched the brand's catalog with innovative and bold creations.

The excellence of Italian design

Cassina continues to embody the excellence of Italian design, skillfully blending tradition and modernity to create furnishings that are true works of art. Each piece is the result of in-depth research on the most popular shapes, materials and technologies advanced, ensuring a perfect combination of features and aesthetics. The clean and luxurious lines of Cassina furniture integrate harmoniously into any environment, giving a touch of refinement and prestige. Thanks to its long history of collaborations with the most great design talents, Cassina remains a point of reference for lovers of beauty and elegance, offering furnishing solutions that are synonymous with luxury and sophisticated taste.

Explore the living area: an ode to contemporary elegance

Welcome to the section dedicated to domestic elegance, where comfort blends with style in a timeless union. The living area, the beating heart of every home, is revealed here in all its majesty, ready to welcome you with the warmth of a designer home. In this realm of harmony and refinement, every piece of furniture is unique. a work of art, designed to satisfy the senses and reveal your personality; through impeccable shapes, colors and textures.

The magic of details: a journey into the universe of design

Here, in the welcoming embrace of the living area, each element narrates a unique story, woven with threads of creativity and craftsmanship. The sofas, inspired by design icons, enchant with their sinuous lines and the luxury of fine materials. Next to them, tables designed by masters of the caliber of Isamu Noguchi offer a canvas on which to paint your moments of conviviality. and relaxation, while suspended lamps, such as the iconic "Arco" by Flos, spread an enveloping and evocative light.

An ode to customization: your sanctuary of style

In this refined setting, your personal taste finds full expression. From the upholstery of the sofas to the choice of fabrics to the choice between the vast lines and materials, every detail can be customized. be shaped according to your desires, transforming the living area into an authentic sanctuary of style. With  furniture with a unique design you can create a timeless environment, where every day is transformed into an experience of pure luxury and comfort.

A closer look at Giò Ponti

Giò Ponti, an icon of 20th century Italian design, embodies timeless elegance and bold innovation. His story is intertwined with the threads of Italian modernism, shaping the design landscape with its unique vision and creativity. Born in Milan in 1891, Ponti graduated in architecture at the Polytechnic of Milan, an education that would shape his multidisciplinary approach to design. His career embraces a wide range of disciplines, ranging from architecture to industry, from interior design to the design of furniture and art objects. Its versatility artistic was reflected in his ability to range between monumental projects and intimate details, always with a careful eye for aesthetic harmony and functionality.

The mark of genius: Giò Ponti's collaborations 

Ponti has left an indelible mark on the world of design through his collaborations with some of the most popular brands in the world. renowned in the interior design sector. His partnership with Cassina, FontanaArte and Venini has produced iconic pieces such as the famous Superleggera chair, a symbol of lightness and refinement. Ponti also made his mark on the world of ceramics through his collaboration with Richard Ginori, where he created a series of tableware and decorative pieces that still embody the timeless elegance of his style. In addition to these famous collaborations, Ponti has worked with a myriad of other brands, helping to shape the Italian and international design landscape. His work is celebrated and made accessible through the Ciat Design catalogue, where it is possible to discover the best creations by Giò Ponti, testimony to his extraordinary talent and his lasting influence in the world of design.